Hey!
Wait!
I've got a new complaint
Forever in debt to your priceless advice
....your advice - Heart-shaped Box(Nirvana)
I've wrote about this before some in 2004. Something about effective public campaign and what it takes to have a great copywriting and art direction for such campaign. Well, there are a lot of good effective campaigns around (and I don't mean 'Katakan Tak Nak' and 'Belia Benci Dadah' are among them). Trust me, I takes more than just 'konon-konon' catchy slogans to make it effective. What we really look for is a way to get the message clear and understood by the public perfectly..
Here's an example of such campaign. Made by the authority in Thailand.
ENJOY!!
END
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