Don't quit. Not yet.. Give it another few rounds.

I read this from a newsletter by BFM (Business FM). We always talk about persistence in Business. We always talk about how practice makes perfect. But what we don't really explain is the result that will come for doing so. Here it is..

According to the National Sales Association, 80% of sales are made on the 5th -12th contact:





* 2% of sales are made on the 1st contact

* 3% of sales are made on the 2nd contact

* 5% of sales are made on the 3rd contact

* 10% of sales are made on the 4th contact

* 80% of sales are made on the 5th-12th contact



What is really troubling is 92% of the sales people quit after 4 contacts. Here’s more troubling statistics:



* 44% quit after 1st no

* 22% quit after 2nd

* 14% quit after 3rd

* 12% quit after 4th

* 60% of people will say no at least 4 times




Moral of the story? “A NO does not mean NO forever!” Keep on keeping on!

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